Biomedarticles seeks to help you find the best growth marketer to work with through the founder recommendations we get in this survey. Below we present some of our previous favorites.
We use your recommendations to find top experts for interviews and have them write their own columns here. This week we spoke to Kathleen Estreich and Emily Kramer from new growth consultancy MKT1 and seasoned designer Scott Tong and published two articles by growth marketing agency Demand Curve.
Demand Curve: Email Marketing Tactics That Convert Subscribers To Customers – Growth marketing company Demand Curve shares their approaches on subject line length, the three results of an email, and how to tweak your format for each result.
(Extra Crunch) Demand Curve: 7 Ad Types That Increase Click-Through Rates – The agency for growth marketing explains to us how to use customer reactions and testimonials as well as other types of ads for the benefit of a startup.
MKT1: Developer Marketing is what startup marketing should be like – MKT1, co-founded by Kathleen Estreich, previously at Facebook, Box, Intercom and Scalyr, and Emily Kramer, previously at Ticketfly, Asana, Astro and Carta, tell us how important it is to find the right marketer at the right time, and the The biggest mistakes founders will still make in 2021.
The pandemic has shown why product and brand design have to fit together – Scott Tong shares the importance of users’ understanding and thoughts on how businesses collaborate in a remote world.
(Extra Crunch) 79% more leads without more traffic: That’s how we did it Conversion Rate Optimization Expert Jasper Kuria shared a detailed case study deconstructing the CRO techniques that he used to increase conversion rates for China Expat Health, a lead generation company, by nearly 80 % increased.
This week’s featured growth marketers
As always, if you have a top notch marketer who you think we should know, tell us!
Marketer: Dipti Parmar
Recommended by: Brody Dorland, Co-Founder, DivvyHQ
Testimonial: “She gave me an easy to implement plan with clear results and a schedule. She delivered it within a month and I was able to see the results in a couple of months. That encouraged me to hand over larger parts of our content strategy and publishing to them. “
Marketer: Amy Konefal (Closed Loop)
Recommended by: Dan Reardon, Vudu
Testimonial: “Amy pushed the scale for us as we grew into a half billion dollar company. She has identified and used increases in efficiency and built up a rich portfolio of channels. “
Marketer: Karl Hughes (draft.dev)
Recommended by: Joshua Shulman, Bitmovin.com
Testimonial: “Karl is incredibly competent in the area of content and growth marketing for a large (and equally niche) target group of developers. He and his team from Draft.dev are among the best in “developer marketing”, a highly underrated target group.
Recommended by: Anonymous
Testimonial: “You really get what I need. By testing different messages on different personas, we find out what works and what doesn’t in order to better understand our users and prospects. This is gold for a company of our time. Showing these results to our investors blew her away. “